| Top Web Hosting Provider of The Month: |
 |
| Visit Bluehost.com | Read Bluehost Review |
|
|
| >> Web Hosting Geeks // Web Hosting Articles // Web Design |
|
|
 |
Web Marketing: Design Mistakes That Drive Customers Away In Droves
They may look cutting edge, but if you want a web site that contributes to your bottom line here are some design ideas you will want to avoid: · Opening with Flash. If your site opens with a movie that your prospect is forced to sit through, no matter how short, before they can get to your "welcome" or "home" page, you are losing customers. She wants information, and that movie is standing in her way. She may not wait to see what is on the other side. · A pretty "landing" page. If your prospect types in www.widgets.com (or clicks on it in her search engine result) and is greeted with "click here to enter", she is just as likely to hit her "back" button instead. · Reverse type. Reverse type is basically white letters on a black background (the 'reverse' of what is normal). It looks cool and hip. But it is a pain in the rear end to read. Add that to the fact that people read a computer screen 25% slower than paper anyway, and you are just making it too difficult. Many people simply will not make the effort. · Small print. I'm not talking about legalese. I'm talking about using a font that is too small. Once again, it is harder to read on a screen than it is on paper. If your font is smaller than 12 points, and especially if it is smaller than 10, you are asking too much of your prospects. I know it looks cool, but looks don't make sales. · Distractions. If anything on your page is blinking, moving, changing color, or in any other way drawing your prospect's eye away from the words he is reading, your bottom line is being hurt. The same goes for busyness. If there is too much on the page, even too much print, it will not be read. Your web site may not look as exciting, but getting rid of these design elements will make your bottom line a thrill. And that is about as exciting as it gets! Lisa Packer, author of "How To Dramatically Increase Your Business... Without A Blockbuster Budget" and "7 Ways To Get A Pay Raise From Your Web Site" is an independant Copywriter and Marketing Consultant. Find out how to get these reports, plus more helpful articles like the one you just read, by visiting http://www.dramatic-copy.com/. Dramatic Copy: The Right Words Make A Dramatic Difference.
MORE RESOURCES:
Web-Design - Google News |
|
|
|
RELATED ARTICLES
Banner Enchancement - Designing Your Banner A well designed web site is great to have, but what if no one ever comes to it? Most web sites either rely on advertising, or have used advertising at some point in their existence, to get people to come to view the site. This means that your going to have to have not only a well designed web site but also well designed banners to attract your visitors. Finger Eating Garage Door Reveals Breakthrough Web Design and Linking Strategy Last Thursday afternoon I was working on a garage door and regrettably loosened the torsion spring too much. This spring is what relieves or neutralizes the weight of the garage door so the openers can work without burning out and so you don't have to be Arnold Schwarzenegger to open it. Has Your Design Firm Run Amuck With Your Web Site? What's happening to good web site design? Somehow we creative types at interactive and traditional ad agencies have run amuck - we're building web sites that may dazzle the senses, but don't really communicate much about our client's business or products and services!1. Somehow I don't think anyone has a burning desire to spend 30-60 seconds on the Index page of a web site while another fancy Flash animation loads, complete with snazzy graphics, audio, and way cool cutting edge graphics - not!! People want to get real information, not razzle-dazzle graphics showing how great a developer is using the latest whiz bang technology!2. How To Choose A Website Designer Now that you have decided that it is time to create a website for your business there are many questions you must answer. One of the most important questions is "Who should create my website?"I like to use the analogy of playing music; in as little as a few hours, some people can strum a few chords on the guitar and play a song. Professional Web Design Companies - How to Avoid Getting Ripped Off Building a website that is exactly what you want and has all of the components you believe will impress customers is not easy. Your website needs to make searching and buying as easy as possible for your visitors and sometimes it is best to seek help on your website design. Why Hire a Professional to Design Your Web Site? Creating an appealing, functional, and effective Web site is much harder than it looks. It's not simply a matter of taking a company brochure or catalog, converting the text to HTML, and throwing in a few pictures (although many sites seem to have been created using this technique!). How To Choose The Right Web Design Company 1. Size does not equate to competencePeople sometimes assume a company with more money, employees, office space etc will be more capable than one with less. Orient Your First-time Web Site Visitor Imagine spinning someone around so profoundly and for so long that when you finally tell them to open their eyes, they ask "Where am I?" not knowing if they are even on the same continent they started from. When someone comes to your web site from a search engine or through a link from another site, it's like that for them. 10 Ways to Sabotage Your Website Traffic and Send Visitors Packing If you're running a website or online business, your number one goal should be to build traffic. The following are ten ways to drive traffic away from your site. Its No Good Having A Killer Product If You Dont Have A Killer Website Read the title of this article over a couple of times in your head so it really starts to sink in.So what does this title really mean. Usability Lessons from the Hospital Usability isn't only for Web design. It's also applicable in the real world as things aren't always well-designed. Introduction To CGI Scripts Using CGI scripts to add automation to your web site may seem a little daunting, but once you have incorporated a few into your web site, they become easier.The best way to start is to add a simpler script. How to Create a Favicon for Your Web Site One of the simplest things you can do to give your site 'identity' and to make it stand out from other sites is to use a favicon (favourite icon). They are the little logos that go next to the website listing in your favourites folder, and pop up in other places, (depending on your browser and operating system). Do You Want To Save Time With Your Web Design? It starts off simply; a few HTML pages, a few hyperlinks, some affiliate links. Your mother is proud of her clever son. Your Website Visitors - Will They Stay? I'm sure you've all heard the saying 'Build it and they will come'. Although that may have been true a few years ago, now we must work, and work hard, to get visitors to our websites. An Ideal Home Business Home Page From my personal experience of around two year as home business website operator as well as owner, I have spent enough time learning and unlearning. Observing other sites and constantly reading and contributing in online forums about managing a website. Online Businesses Still Ignoring Dial-up Market In this article you will find the parallel between two Internet connections that makes serious actions trough financial market, leading this to great profits or huge losses.The first type of connection that it will be detailed is Dial-up connection. Effective Web Design Usability Principles Website Design Usability Tips1. Getting to know about audience membersYou want a site that has personality and quality content based on your audience taste. Internet Tip of the Week: First Impressions First impressions are extremely important if you hope to do business on the Web. After you refine your ads, and if you make your pitch to a targeted group, you will start to get visitors to your web site. 5 Ways To Improve Your Website Immediately If you are reading this, I assume you either have your own website or planning to get one. Either way, these 5 tips can help you create a better business website immediately.
|
|
|
|
|
| © 2004 - 2008 "Web Hosting Geeks" | Web Hosting Reviews | Customer Reviews | RealMetrics Reviews | Hosting Articles | Directory | Partners | Contacts Over 7000 articles: web hosting, web development, domain names, ecommerce, web design, site promotion, ppc advertising, seo, site promotion and many others. Web hosting reviews, ratings and awards are not based on any incentives or commissions. Names and trademarks are the properties of their respective owners. A direct link to Web Hosting Geeks (http://webhostinggeeks.com) must be provided in order to use any of the above information. Contact us for more info. Partners: Hosts by speed, Cheap Website Hosting, Free Website Hosting, Cheap Web Hosting, Top 10 Web Hosts, Top 10 Web Hosting Deals, Best Website Hosting, Free Web Hosting, Free Web Hosting, Dedicated Server Hosting, Adult Web Hosting, Web Hosting Discussions, Dedicated Server Reviews, Best Web Hosting, Web Hosting Discounts, HostProfessor.com, rsuog, halyava, PHP Website Hosting Services, Web Hosting Reviews, Hosting Uptime, Best Web Hosting Reviews, Cheap Webhosting, Web Hosting, Flash Templates, CMS Templates, Web Hosting Reviews, Website Hosting Reviews, Web Hosting Providers, Best Web Hosting, Top Web Hosting, RSUOG Web Hosting |