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Becoming A Website Designer The ability to create simple, attractive and functional web pages is a highly marketable skill. There is a huge and growing demand for websites and web content, especially for smaller organizations who often can't afford to hire a full-service web design firm. Double Ad-Trackers Its Not as Crazy as It Sounds Here Are 7 Reasons Why? A Double Ad Tracker is an Ad-Tracker that points to an AD-Tracker. It may sound a bit like overkill to have an Ad-Tracker Pointing at another Ad-Tracker but it's not crazy. Orient Your First-time Web Site Visitor Imagine spinning someone around so profoundly and for so long that when you finally tell them to open their eyes, they ask "Where am I?" not knowing if they are even on the same continent they started from. When someone comes to your web site from a search engine or through a link from another site, it's like that for them. Stop Sabotaging Your Sales Do your web pages, sales letters or personal presentations include subtle distractions that unnecessarily cause you to lose sales?Sometimes prospective customers get distracted during the selling process by outside interruptions. You cannot control those. Online Advertising: 10 Tricky Secrets To Keep Visitors Glued To Your Website And Increase Sales It is common sense.The more time people spend at your web site, the more likely they will know more about your products and services. How Not to be Ripped Off by Your Website Designer As web designer my self, I have had the unfortunate luck of speaking to too many of my clients who have been ripped off by a web designer somewhere along the line. Whether it be that the designer never really finished the website, took the deposit and was never heard from again, or finished the website with less than promised quality. Speed Up Or Lose Out! How To Improve Your Websites Download Speed So your web site's online and you've got high rankings in the search engines attracting lots of visitors. But the statistics tell you most of them are leaving after viewing just one page, what's gone wrong?One possible cause could be a slow download speed of your web site's homepage or the web site as a whole. Successful Websites Don't Set Out To Sell What are websites? Are they sales tools for vendors and service providers, or are they electronic guidance for potential customers? Put simply, are you selling or are you helping?Your answer to this question may determine the success of your website. So think carefully?How we define what a website is all depends on which side of the fence we're on. Dont Overdo it! Have you ever been to site with so much ad clutter that you wanted to just leave? Odds are you have, and odds are even better that you did in fact leave! Always refer back to the KISS philosphy. Keep It Simple Stupid!1. Sales Versus Customer Oriented Websites Should Generating Revenue From A Website Be The Prime Motivator? A pure sales site has only one purpose.. Developing An Effective Physical Therapy Web Site Physical therapists have unique web presence needs. An effective site must:* Introduce the practitioner, and outline his or her style of treatment;* Provide straightforward content establishing the practitioner's credibility;* Review services and common procedures performed by the practitioner;* Inform the prospective client of the features and value of selecting the practitioner as a service provider;* Offer immediate contact options, including a web e-mail form;* Display office locations complete with photos, address, and driving directions. Through The Looking Glass My mother used to take me along when she visited an old lady down a cobbled lane who had a crystal ball on her dining room table and a pack of playing cards. My mother was superstitious and really believed a lot of what she was told by the old lady. Website Savvy: 10 Key Steps to Turn Your Customers ON! "How to turn "slightly interested" customers into "I've got to have it!" customers!"I am truly amazed as to the lack of information websites contain. You would think that a business would realize that a potential customer would at least like to know how to contact the customer service department. Successful Flash Tips Ever browse across a website that took ten million years to load or required a road map to find the navigation bar? True, Flash Technology might impress your clients till their eyes fall out. However, Flash Technology requires a skillful balance between gaudy and elegant. Caveat Scriptor: Use the Advice of Those Who Know Before You Build a Site ~A man [woman] is a success if he [she] gets up in the morning and gets to bed at night, and in between he [she] does what he [she] wants to do. Bob Dylan~I'm smart. What Does Your Website Say About Your Business? QUESTION: My business is very small, just me and two employees, and our product really can't be sold online. Do I really need a website? -- Robin C. Turn Harmful 404 Error Pages Into Helpful 301 Redirects It's a fact, Page Not Found, known as a 404 error, can harm your website Ranking with Search Engines as well as being a Turn-Off for Visitors.A search engine that repeatedly gets a 404 error will de-list the page from its index. Get Rid of Your Frames A few years ago a lot of websites utilized frame technology.A website that uses this frame technology is apparent when the left hand or top of the screen stays the same and the inner part changes when links are clicked on. Ten Basic Steps For Building A Web Site That Works 1. Assemble a web site development plan that is integrated with your overall marketing processes; the content should be consistent with offline materials, the graphics/images don't have to be identical with traditional media, but should be consistent with your overall branding, style guide, usage of colors etc. Web Copy - What You Should Know First Just what is web copy? Some people think that web copy is anything that is written on a web page. But that is "content" and it is decidedly different than web copy.
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