web hosting

Server Options for E-commerce Hosting

There is a lot that must be taken into account when evaluating e-commerce web hosting solutions for your small business.  Among several key factors, reliability needs to be considered as well as security to make sure you web transactions and customer data are protected from hackers and criminals looking to commit identify theft.  It is important to know that there are many options available to you in regard to the type of service.  Two of the most common approaches involve running your small business on a shared or dedicated server.  Each method has its advantages and disadvantages, which we will discuss in this article.

Reasons to Opt for Shared Hosting

Shared hosting offers numerous benefits and several of them extend into the e-commerce sector.  For one, it is very affordable as you can easily find a feature-loaded plan for under $10 per month.  In addition to that, you typically receive all the tools and services you need to get your online storefront up and running.  This includes shopping cart programs, web analytic tools and support for SSL certificates to secure your business transactions.  However, while shared hosting can provide you with a relatively secure platform, it can never assure the level of protection and reliability that can be obtained from a dedicated server.

The Dedicated Advantage

Though an advanced and often more complex hosting solution, a dedicated server is not exclusively geared towards larger companies.  In fact, it can deliver the same benefits to small businesses and entrepreneurs looking to establish and grow their presence on the web.  Leasing a dedicated server will cost you more than a shared hosting plan, but it can also guarantee you better overall security and reliability, both of which are vital for anyone who wants to be make sure there business is always available.  For many companies, their website serves as the revenue generator that keeps the business going.  If these are your plans, you need to make it a priority to invest in a solution that ensures your site can be accessed at all times and provides the secure environment your customers need to feel safe.

Capacity and Complexity

When leasing a dedicated server for your small business, you are assured a guaranteed allotment of essential resources such as disk space, RAM and bandwidth.  These features alone can give you a website that performs exceptionally better than it would in the shared hosting environment.  However, you should keep in mind that dedicated hosting is one of the most complex types of web hosting you can sign on for.  Unless you opt for a managed service, you will be responsible ensuring and monitoring security, performing configurations and backups, installing software and general maintenance of the server.

There are quite a few small businesses that can thrive with a shared hosting platform and several others that cannot.  Making a choice is difficult and the final decision will depend on various factors, including your budget, level of expertise and the requirements of your business.  Most importantly, it will boil down to the overall quality of the host providing you with service.

What to Look for in Web Hosting Support

Emphasizing “Reliability” in Web Hosting

One would think that with all the web hosts on the market, picking a reliable provider out of the bunch would be a fairly easy process.  Unfortunately, that is not the case at all.  Reliability is essential for a website, especially one that handles business transactions or other mission-critical functions.  In fact, it can make the difference in whether people become frequent visitors to your site, or simply make one trip and never come back at all.  While most companies will advertise a 99.9% uptime guarantee and make the claim of being reliable, not all are in the position to provide you with a dependable service.

The Importance of Reliability

Why is it so important to invest in a reliable web hosting solution?  The easy answer would be the peace of mind that stems from knowing your site is always up and running.  Just imagine trying to log into your site to make updates or add new content and not being able to do so because the service is down.  These days, web users expect more and more from webmasters so if you can’t ensure accessibility, they will not be coming back to your site after suffering a miserable experience the first time.  Many businesses have crumbled and never really get off the ground because their websites either ran incredibly slow or were not available at all.  If you are concerned about people being able to view your website, signing up with a host that can assure its availability is a must.

Aids in Credibility

Reliability is not only essential to your website, but your overall web presence as well.  On the hosting marketplace, 99.9% has become the standard for uptime so you should expect and accept nothing less from prospective web hosts.  Some even have infrastructures in place that allow them to exceed this figure.  If a hosting company cannot provide you with a reliable services, the chances of you obtaining success online are very slim.  A website that runs slow or is always down because of technical difficulties is one that will send visitors clicking their way to competition and cause you to lose substantial potential revenues.  The web host should be the partner that helps you succeed with a website or online business, not lose money and ruin your credibility.

Obtaining a Reliable Solution

Accessing a hosting company’s reliability can be difficult without actually being a customer.  In fact,  most web host’s appear very professional and dependable on the surface.   However, there are a few approaches you can take before signing up.  For example, reviews serve as a great source of information as they tend to carry a lot of useful details about certain companies.  Aside from price and features, many of them also hint at the host’s reliability and overall quality of the service.  A good mix of expert and user reviews can go a long way in helping you decide what companies are worth a closer look as well as those that should be avoided.

Bursting Five Managed Hosting Misconceptions

More small and medium sized companies are thriving due to the benefits of managed hosting.   However, with the popularity has come various myths about this service that have done nothing but confuse interested customers.  To keep you in line with the facts, this article will debunk five of the most common misconceptions about managed hosting.

1.) Managed Hosting is a Completely Outsourced Solution

The way some describe it, managed hosting is a type of service that completely alleviates you from server administration and daily management tasks, a fully outsourced service that does not require you to lift a finger.  In most cases, this isn’t true.  While you typically get far more automated assistance than offered by a dedicated hosting provider, the level of managed services all depends on the price, package and host you select.  Even when signing on for a fully managed contact, you will still be responsible for design, promotion and the basic administration of your site.

2.) Only Inexperienced Users Need Managed Services

Many have the misconception that managed hosting is strictly designed for businesses and individuals who lack the abilities needed to maintain a web server.  This comes from the fact that managing a dedicated server requires a certain level of technical skills, which is the reason that several choose to outsource these tasks to another company.  Be that as it may, managed hosting can benefit all types of customers, even those who are well versed in administration and know their way around a web server.

3.) Managed Hosting is More Reliable

Almost all companies will promise you a respectable uptime and reliable service.  The same holds true for managed hosting providers.  Although you have your own server, there are still many incidents that could possibly result in service interruptions and downtime.  The reliability you get from a managed hosting solution all depends on the company you choose.  If they have taken the time to build a stable infrastructure with redundant systems, downtime should be a very rare occurrence.

4.) Managed Hosting is More Secure

One of the biggest misconceptions you can fall into is automatically assuming that a managed hosting provider will keep your server secure.  Most companies take the necessary steps to detect and prevent common threats such as malware, intrusion, DDoS attacks and other exploits.  What you should know is that no server or web hosting system is ever 100% protected.  Different strains of malicious software are released on a frequent basis and hackers grow more sophisticated everyday.  This is why it is so important for both you and your managed hosting provider to make security a priority.

5.) Managed Hosting is Cost Prohibitive

In general, managed hosting is more expensive that your typical dedicated server plan.  However, it can also result in tremendous cost savings for your business.  These savings are obtained by the fact that you don’t have to make any costly upfront investment on hardware, software or infrastructure.  You can also spare yourself from having to hire a professional IT team.  At the very least, you can keep staffing expenses to a minimum.  Over the long run, managed hosting can be far more cost effective than leasing a dedicated server.

Advanced Web Hosting Technology

Along with the web hosting industry comes a lot of unfamiliar terms and technical jargon.  While some are self explanatory and a bit easier to process, others are downright confusing, especially to the newcomer who knows little to nothing about the industry.  This article will introduce you to some of the more advanced terms and explain their meanings.

Availability

Often referred to as uptime, the availability of a system describes its accessibility and ability to provide a level of redundancy that works to prevent failure at any single point.  For instance, if only one server is responding to HTTP requests, the server qualifies as a single point of failure.  If there are two web servers in a load balancing scheme, then the load balancer itself is the single point of failure.  Most high availability systems are equipped with efficient fault-tolerance mechanisms to ensure the necessary redundancies.  Because 100% availability is costly and rather difficult to achieve, the industry standard in the web hosting business is at around 99.9%.

Load Balancing

Load balancing is a method web hosting providers employ to more evenly distribute the system load over a group of available servers.  This technology is used to ensure that all servers process their fair share of requests without being overworked and more susceptible to failing.  There are many types of load balancers and these mechanisms come in both software and hardware varieties.

Response time and Transaction Load

The performance of a server is associated with the response time of a given transaction load.  In regard to a website, it is measured by the time it takes to load web pages and process requests to the web server.  The performance of large, high traffic websites can be greatly enhanced by upgrading hardware, residing on a dedicated server or utilizing load balancing technology.  In many cases, fine tuning software packages such as MySQL and PHP can also increase response times.

Scalability

The scalability of a system generally refers to the property that enables it to service any given load by upgrading hardware or incorporating additional services in a predetermined manner.  It essentially describes an instance in which performance and throughput can still be maintained once the load increases.  Scalability is a great quality to have in a web hosting solution as it can support the growth and increasing needs of your website.

Session State

Session state is often needed to maintain the connection of a client program and a given server.  This typically needs to be done to accommodate a user who is logged into the system.  If the topology consists of multiple servers, maintaining session state is crucial and something that must be taken care.  Most load balancing software applications on the market provide facilities that enable this to done.  The most common methods are implementing cookies and rewriting URLs with the server details included.  load_balance.htm

Throughput

Though closely tied to performance, throughput is best described as the number of concurrent transactions the server is able to process.  The higher the throughput, the more processing power to the system.