Archive for the 'Domain Names' Category

Should You Register a .Tel Domain?

The late 90s saw the trendy .com extension take the internet world by storm.  Thousands of individuals and businesses invested a significant amount of time and money into obtaining domain names attached with this extension; some to use for a website, others solely to make a profit.  The .com explosion should have taught us a lot, and one of those lessons is that if you have your heart set a particular domain name, you must act fast and secure it before someone beats you to it.  Many hopeful registrants take a trip to the register only to find that their idea name has already been registered and taken off the market.  This just goes to show that a good piece of internet real estate is becoming harder to find.  With the recent launch of .tel top level domains, internet users have another opportunity to secure the domain name they actually want.

The Benefits of .tel Domains

.tel domains are not your ordinary extension.  This new global internet standard allows you to control how and where you connect with your audience.  Below are some of the many benefits internet users are raving about:

Stay in Touch from any Device - A .tel domain enables your brand name or business to be accessible from any client device connected to the internet.  For example, customers can type your website address into their browser, choose their preferred method of contact and simply click a button to initiate the communication process.  Since the TLD is optimized for mobile devices, it allows you to create a strong mobile presence through the increasing large number of compatible devices

Potential Revenue Generator - You could also use a .tel domain for a variety of services based on generic names such as shoes.tel, computers.tel, hosting.tel or whatever you desire.  Just like .coms, each individual domain can easily be configured to have numerous sub-domains in order provide convenient navigation to local vendors or specialists.

Increased Exposure - By registering a .tel domain, you can greatly increase the visibility of your business as it allows you to publish multilingual keywords specific to each department and location associated with your company.  Because these keywords are indexed by the major search engines, this extension can easily improve optimization and exposure for your online business.

Increased E-commerce Traffic – A .tel domain can be useful in offering and selling various storefront products and services.  For instance, a music orientated site could provide their users with the latest news or popular downloadable mobile content such as ringtones or MP3 files.  Such exclusive offerings can work wonders at driving traffic to traditional online storefronts.

Is it Time for a .Tel?

Though certainly not as widespread as the more mature options, .tel is catching on quickly as a viable TLD.  The hype and distinct benefits could make this extension just as popular and highly sought after as .com in a few years.  And while still not available at all registrars, .tel is being increasingly adopted and comes at a price that is comparable to traditional extensions.  We don’t encourage you to give up that catchy .com you finally secured, but this new option is definitely one you want to consider.

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Posted on Thursday, Sep 10, 2009
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Shielding Your Online Identity from Domain Name Thieves

The domain name industry is booming with business as more individuals and businesses look to establish their identity online.  Being such a hot commodity also makes them a target for thieves of all sorts.  In this article we will explain some of the parties you need to keep your precious domain name protected from.

Shady Business Partners

More and more, we are seeing business professionals lose ownership of their domain name to a partner or co owner.  In many cases, the name is initially registered in one person’s name and with access to the account, the other partner redirects the domain to another website, a move that essentially puts the original company out of business.  More often than not, the co owner demands money or other type of collateral in exchange for the domain, using it as leverage to get something in return for something that could not be obtained in the context of a partnership.  Surprisingly enough, this is one of the most common examples of theft as domain names are stolen in this manner at a staggering rate of about 25%.

Disgruntled Employees

It is very rare for management figures to be involved in the domain name registration process.  This part is typically handled by a member of the IT department but may also be designated to lower level employees.  When this occurs, domain name theft becomes a much more probable crime.  Should an employee leave the company on bad terms, they just might take that valuable information with them.  This could lead to a nasty dispute between the ex employee and their former employer.  While there is a possibility of getting the domain back, retrieving it is quite difficult when the important registration details have been stolen.

Third-Party Partners

There have been cases involving developers supplying their own information when registering domain names for customers.  Some have even gone as far as to list the name of their company as the legitimate registrant of the customer’s trademark.  Should there ever be a billing dispute down the road, the developer then leverages the domain you thought was registered in your name to get their demands met.  More common is the vendor that registers a domain name on behalf of the customer only to go out of business, leaving the customer with no idea of how to renew the name or regain control of it in any form.  These are two very crucial examples because if the vendor folds or the developer becomes irrate, you could find yourself in the middle of web-based extortion and fighting an uphill battle for your online identity.

Domain theft is on the rise and occurring far more frequently than one would expect.   As an online business owner, you must keep in mind that your domain name is a piece of intellectual property and secure this vital intangible just as you would tangible assets.  Fortunately, this is pretty easy to do.  Do business with a reliable registrar, obtain the necessary security features, maintain control of your account details and you will be much less susceptible to domain theft.

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Posted on Wednesday, Sep 09, 2009
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Reverse Domain Name Hijacking on the Rise

Reverse domain name hijacking has proven to be one of the biggest problems in the domain name industry today.  Most importantly, it is an issue that can have a direct impact on your internet identity and web presence.

What is Reverse Domain Hijacking?

Typically associated with cyber squatting, reverse domain hijacking describes a practice where a company that owns a trademark exercises its trademark rights in attempts to secure a domain name from the legitimate holder.  This is something that has become all too common these days.  More and more, we are seeing small companies and entrepreneurs registering domain names that are also targeted by bigger companies.  In hopes of intimating the little guy, these big spenders have been known to cry the UDRP (Uniform Domain-Name Dispute Resolution Policy) and engage in legal battles many smaller companies simply can’t afford.

While domain disputes often boil down to a lot of specifics, it is a known fact that several larger companies rely on their financial resources to wrestles names from the grips of legitimate owners.  Why has this practice become so widespread?  This is because the UDRP does not contain any meaningful literature stating that overzealous and determined trademark owners cannot file complaints.  And despite the monstrous label of reverse domain name hijackers, nothing to this point has been enough to deter the efforts of corporate giants.  As long as these companies continue to enjoy publicized measures of success, such claims could be filed for some time to come.

Fighting Back Against the Bullies

So, what do you do when the big bad corporate bullies come knocking and threatening to seize your domain?  Well, if they have the resources along with the trademark, the company can file an action in court and make the claim that the registration or utilization of the domain is not considered unlawful on their part in accordance to the ACPA (Anticybersquatting Consumer Protection Act).  This legislation was put in place to balance the rights of domain name holders and trademark owners respectively.  Most importantly, it was enacted to address the growing problem of reverse domain name hijacking.  However, there is only so much the ACPA can do for you.  For instance, you can only win back your domain name as the legislation does not cover any financial damages against the trademark owner.  Equipped with ample resources, this is one of the main reasons trademark owners will continue their abusive practices and keep the pressure on smaller companies.  Unfortunately, even though you can leverage the ACPA to take action in court, very few domain owners have a wallet sizable enough to challenge a bigger company for the domain name they have legitimate rights to.

Change is Needed

There has been much debate on whether the ACPA should be amended to create a greater balance between the rights of domain name and trademark owners.  However, implementing such a change would require the full cooperation of many parties including the domain and trademark holders who already are not seeing eye to eye, and quite possibly a few government bodies as well.  Unfortunately, until the playing field is leveled, trademark owners will continue to pull out their big wallets and strip domain names away from less fortunate, but legitimate registrants.

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Posted on Wednesday, Aug 12, 2009
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How to Invest in a Domain Name

Have you been thinking of investing in a domain name lately?  If so, rest assured that you are in the large majority.  Today’s internet has become incredibly powerful as more people come to grasp the benefits.  These days, almost everyone has easy access to the internet and can connect with millions of people around the world.  When thinking of the endless potential, investing in a domain name only makes sense for those who want to leverage the power of the net and the reach of the World Wide Web.

In the internet world, a domain is equivalent to an address of a store.  If want to visit a website, then you need to type in an address to access it.  The shorter and catchier this address, the more valuable it becomes as it will be easier for people to remember.  Whether you have plans of starting an informative website or an online business, these tips will help you get the most out of your domain name investment.

Think Ahead

Some domain names are more popular than others because of the current trends today.  For this reason, you should think ahead and consider the future trends.  Can you predict what will be en vogue in the next few years?  If you plan on selling your domain name for profit, you may want to secure one that coincides with an emerging trend to encourage top dollar offers.  If you plan to build your presence off the name, choose something that has longevity and will stay relevant regardless of what’s hot.

Determine a Viable TLD

Even people who have never been on a website associate “.com” with the internet.  It is the most popular TLD (top level domain) so securing this extension should be your first move.  Because it is so highly sought after, there is a chance that your first choice for .com may not be available.  Somebody could have beat you to the punch.  While you could go with alternatives such as .org, .net or .info, you should keep in mind that the selling price for these extensions will most likely be incomparable to .com.  However, if you plan to establish your presence with a website, these alternatives could work just fine depending on your promotional efforts.

Carefully Consider the Name

Last but not least, you need to put an emphasis on the actual domain name itself.  Short and sweet usually works best as it generally results in a simple and effective choice.  You may have something unique in mind, but if it is too long or complex, you run the risk of deciding on a name that no one will remember.  Take it from the masters of the web: Google, Yahoo and Flickr have all branded themselves with domain names that are simple, easy to remember and powerful.

Investing in a good domain doesn’t have to be a complicated process.  You just need to be aware of what goes on in the internet world.  After coming up with the right selection, this could turn out to be one of the best investments you ever made.

Category: Domain Names
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Posted on Tuesday, Jul 28, 2009
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What Do You Get with a Cheap Domain Name?

A domain name is very critical to your online identity.  Though extremely valuable, registering one is actually quite affordable these days.  Be that as it may, one must remain aware of all the tricks of the trade in order to ensure a quality purchase.  There are many registrars on the market that are in the business of selling cheap domain names.  In fact, if you search long enough, you can easily find offerings for as low as $1.99 or $2.99.  Prices like these are hard to pass up, but there has to be a catch, right?  You got it.  It is important for you to realize that while they serve the same general purpose, not all domain registrations are created equal.  What we mean by this is that different registrars will include or omit different services with your registration.

Standard Features

A quality domain name with a .com extension will cost your around $10 a year.  At the very least, this service should include the following features:

- Free domain forwarding

- Free personalized email address and alias forwarding

- Free domain parking

- Free domain registration privacy

- Full DNS Access

When you purchase a cheap domain name, more than likely, you will be missing out on many of the above features.  This might not be a tremendous deal depending on your specific needs, but if you really want to make the most out of your domain name and web presence, it is definitely better to have them.

Common Tricks

To help ensure that you get the best deal possible, we have listed some of the most common tricks registrars employ when offering cheap domain names.  You may be surprised at how many of the big name companies are involved in the trickery.

Bait and Switch – GoDaddy is well known for its $2.99 special on domain names.  However, most of the time, this deal only applies to .info TLDs, which could be a rather undesirable extension for someone trying to do business online.  Chances are, you are after a .com domain which will cost you about $9.99 per year.

Limited Time Discount - Yahoo is another well known registrar with tricks up its sleeves.  The company recently had a sale for .com domain names at the amazingly low price of $1.99.  The major catch is that the price was only good for the first year and only available to new customers.  Once that year exceeds, the cost goes back up to the regular price of $9.95 per year.

Must-buy Add-ons - When purchasing service from some registrars, that price of $1.99 is only good if you also purchase additional products the company offers.  In most cases, this is a web hosting package.  If you truly need a web hosting service, then look for a provider that will sell you a good plan and provide the domain name absolutely free.

Although the tricks mentioned in this article aren’t necessarily scams, they are very confusing and could spell trouble for the newcomer.  Therefore, you want to conduct solid research because unlike most things you buy, there is no refund on a domain name registration.

Category: Domain Names
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Posted on Tuesday, Jul 14, 2009
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