Tag Archive 'credit card payments'

The Need for PCI Compliant Hosting

More web hosting providers are offering services that provide customers with the help they need to achieve PCI (Payment Card Industry) compliance.  Achieving compliance requires the use of numerous security tools and policies to meet the standards that apply to any business that accepts, processes and stores credit card information.  Those who do not adhere to these requirements are subject to penalties and may eventually lose their privileges to accept credit card payments, which is the most common method of payment on the web.  If you sell products or services online, investing in a PCI compliant hosting solution may be worthy of your consideration.

Though PCI standards were introduced to protect consumer information and ensure integrity across various industries, they have also introduced a new level of frustration for the smaller business that has a need to sell products or services online, but doesn’t possess the resources to meet compliancy.  There is a lot that goes into protecting sensitive card data and unfortunately, one too many organizations are not equipped to provide this protection.  Everyday, companies are scattering in attempts to gather the necessary resources to not only fend off attackers, but also keep the government out of their business.  Difficulties aside, PCI compliance is needed as threats are growing rapidly in terms of numbers and sophistication.

PCI-Friendly Hosting Features

Achieving compliance requires a multitude of security components.  Some of the essentials include:

Malware Protection – Malicious software such as viruses, worms, Trojans and keyloggers pose a direct threat to card data stored on any computer or web server.  Businesses are strongly advised to keep their systems protected with reliable solutions capable of detecting and eradicating the latest malware programs.

Firewall - A firewall provides an organization with the ability to control inbound and outbound traffic going to and from the system.  With the right configurations, it can halt malicious traffic and also help to prevent basic hacking attacks.

Intrusion Detection – Though very effective, a firewall can only do so much.  An intrusion detection system enables PCI compliance by detecting the presence of malicious activities that pose a potential threat to card data resting on the system.

Network Monitoring – Even with all the right security mechanisms, card data can still be at risk due to a wide range of circumstances.  This could related to hardware failure or a problem with a backbone provider.  Network monitoring allows companies to stay one step ahead of such issues by watching over the network and reporting its status to system administrators.

SSL Certificate System - SSL (Secure Sockets Layer) is a must-have security feature for any business that sells goods or services over the internet.  Credit card data is in jeopardy whenever transactions are made on any website that isn’t protected.   With an SSL certificate, businesses can ensure the protection of sensitive information as the protocol creates an encrypted tunnel for which credit card details to travel through.

Not all hosting providers make the commitment to aid in PCI compliance but more are getting onboard with the concept.  Those who are should be commended for their efforts to aid in business-friendly solutions that take the stress out of meeting these demanding standards.

Category: Security Issues
Tags: , , , , , , , , , , , ,
Posted on Friday, May 29, 2009
Trackback URI   Comments RSS

The Essentials of E-commerce

You may have been proficient at getting customers to buy products from your store in town, but online business is an entirely different game.  Similar to the traditional business, you must literally build your store yet take a different approach towards drawing in customers and accepting payments.  The essentials of e-commerce should go a long way in helping you succeed with your online business endeavors.

Building the Site

Obviously, creating your website is the first essential step.  There are several tools available to help with this process from simple web building programs to dynamic programming languages.  While a piece of cake for the experienced webmaster, this could present a huge challenge for someone who lacks web design skills.  In this case, you should strongly consider hiring a qualified designer to build your site.  A costly investment?  Perhaps, but look at it from this perspective – it will cost far less than paying the architecture and construction company to build the facility for a traditional storefront.

Collecting Payments

Whether you’re dealing in goods or services, you need a way for customers to select items and take them to checkout.  To accomplish this your e-commerce site will need a shopping cart.  A quality program will allow you to add different products and categories, add taxes and shipping options, accept payment in various methods and more.  When it comes to shopping carts you generally have to options: you can purchase a commercial product or go with an open-source solution.

Open-source shopping carts like osCommerce are widely available and may be offered at no additional cost with your web hosting package.  Such a program will provide all the features you need to set up an online storefront.  The disadvantage of open-source shopping cart is that some are not easy to customize and don’t cater to inexperienced users.  Additionally, stores created with open-source software tend to look very similar to one another.

Commercial solutions are generally easier to customize and offer more features.  This type of shopping cart will provide the uniqueness that allows you to standout from all the other store owners on the web.  The downside here is that a program like Miva Merchant carries a high-end price tag that ranges from hundreds to thousands of dollars.  You also need to make sure that your web host supports the software so it can be easily incorporated into your e-commerce platform.

Selecting a Payment Gateway

In addition to the shopping cart, you will require a payment gateway that enables credit card payments to be transferred to your banking account.  To accomplish this task you can either sign up for a merchant account or use a third-party payment processor.  Merchant accounts have setup fees, transaction fees and strict qualifications.  However, the transaction fees are lower than using a service such as PayPal.  In either instance, the overall cost are typically less when your monthly sales are over $1,000.  Keep in mind that you will also need to secure the payment environment and protect your online transactions.  The best way to ensure this security is with an encryption protocol known as SSL.  You may have to purchase a certificate with a merchant account while PayPal takes care of securing your transactions.

Bringing in Customers

After creating the site and setting up the store, it’s time to generate some traffic and sell your items.  There are many ways to go about this including advertising, getting your visitors to sign up for a newsletter, pay-per-click campaigns and specially crafted landing pages.  Succeeding with e-commere is no easy task, but when laying a solid foundation, you can give yourself a much better chance of making continuous sales.

Category: E-commerce
Tags: , , , , , , , , , ,
Posted on Monday, Jan 12, 2009
Trackback URI   Comments RSS

Sponsored Links