BroadGroup, an international consulting agency, just announced that its fourth annual Power and Cooling for Data Centres conference will feature a panel of global experts who are scheduled to address how the issues of cost and energy consumption impact all data center facilities. The event will take place October 23, 2009 at the Conference Centre in London, England. According to the initial July announcement, Catalina McGregor of the Green ICT Deliver group will be opening the conference. This year, the theme will be centered around innovative ways to increase data center efficiency by reducing costs and energy consumption. The 2008 conference was a huge success and BroadGroup is aiming for similar results this time around.
Roy Zeighami of Hewlett Packard’s Business Critical Systems division, will give a presentation on designing IT hardware with power density. Marion Howard-Healy, BroadGroup Senior Consultant, will chair an entirely new panel that will address the implementation of natural energy solutions. Howard-Healy will be joined by Donal Mac Nioclais of Aquamarine’s commercial development department, Burton Hamer, President and co-founder of Hydrovolts, Rennie Dalrymple, a partner from the Bruce Shaw Partnership, Greg Mason, data center specialist for Atlantis Resources, and Maurice Julian, manager of Hewlet Packard’s Wynyard data center facility.
Other experts speaking at the conference include:
– Bernard Lecanu – European Commission Green IT Group member
– Rod Evans, SGI Managing Director
– Alex Rabbets, Migration Solutions Managing Director
– Joe Polastre – Sentilla CTO
– Dr. Ian F Bitterlin – Prism Power CTO
– Ashley R. Davis – JP Morgan Managing Director
– Mike Manos – Digital Realty Senior VP
– Lex Coors – Interxion HQ Director of Engineering
– Andrew Mercer – 20Degrees CEO
Steve Wallage, Managing Director at BroadGrou, said that energy is an integral part of data center design, location and cost. He said the purpose of the annual conference is to devote significant focus to these vital issues while sharing the latest concepts and knowledge that serve as direct take-aways for IT teams and managers. Aside from delivering some golden nuggets of wisdom, Wallage will also be giving a comprehensive review of the data center market at the forum.
The annual Power and Cooling conference will be attended by IT executives and professionals from all across the world. About half of the attendees are senior and C level executives while approximately a third of them are engineers and operations managers from various data centers.
The event will cover an entire day and exhibit a broad range of new solutions that have recently emerged to reduce costs in the data center environment. The event will focus on the theme of solutions that offer lense dense systems can result lower cost and better energy efficiency. In addition, BroadGroup Consulting will also be handing out free copies of its new report entitled “Power and Cooling Innovations,” to those attending the conference.
For parties who are interested in attending, advanced ticket discounts will remain available until October 21, 2009. You can learn more about the Fourth Annual Power and Cooling event by visiting the official site.