A/B Testing for Web Sites: The Easy Method for Optimizing Your Web Site Traffic and Impact

While working for an iconic magazine, owned by a large corporation, it was announced by some upper level executive that she had a plan to “help” the magazine regain the greatness it had twenty years before. The staff of the magazine was in shock at the plan, which included “losing the current readership to gain […]

Visual Website Optimizer: A Better Way to Perform A/B Testing

Marketing is rough. No matter how you slice it, finding your target demographic, supplying them with advertisements that work, and actually moving products or creating new services is a tough gig. Furthermore, without the right kind of data you might as well be throwing shots into the dark: Gaining valuable marketing and advertising information that’s […]