You may not be old enough to remember the trend of animated glitter type and prancing glitter unicorn gifs but they were there and they were way too popular. Much in the same way disco shamed a generation, the glitter years are a frightening memory. Certainly there have been other trends, or fads, if you […]
So, you hired a web designer and it was a disaster! It might be something you did or didn’t do but it might be the fault of the designer. While there are art schools and those who are incredibly self-taught, there are many who were spat through a for-profit school or online course, possibly even […]
Web design is essential to every business. There are some incredible web designers out there. both as freelancers and members of design studios, they create wondrous sites out of little pixels. The process can be easy and transparent or torturous and a huge failure. Unfortunately, there are reasons why both designer and client bump heads sometimes. […]
Everybody says economic times are tough… unless they say things are improving. The increase in startups show that business via the internet is booming, yet many of these startups fail in one big area: budgeting for the design and branding they need to establish their company “public face.” The answer for these startups is easy: […]
It seems that everyone is on the logo change bandwagon. Why are so many companies choosing now to change logos that are no older than their teenage customers? It seems that not one logo change of late has been met with a landslide of accolades. In fact, professional logo designers are screaming hate at the top of […]
If you’re a fan of the show Mad Men or have seen the opening, then you’ve seen a motion graphic. Motion graphics were all the rage in the 1960s (hence the look for the Mad Men series set in the advertising field of the 1960s) and were popular in movies, TV show openings and commercials. You’ve seen […]
Infographics have become the key to all presentations. They say a picture is worth a thousand words and when trying to convey a message to an audience or customer, there’s nothing better then the simplicity of an infographic. As graphic communications have evolved, mostly through digital means, the use of pie charts and colored columns have […]
Color is a sight and emotion-based element. If you want to keep your brand strong and work well with a design project, it pays to know why color has so many different emotional responses and which response do you want for your brand.
As a web or graphic designer, you know that content is king. While most clients have specific designs in mind and provide the graphics, there are times when you need to supply content. Looking for more sources of high quality photographs and images? This post is for you!
Is it better to innovate or wait for a competitor to be the first to market, learn from their mistakes and then try to take a market share? That’s the eternal question for all businesses. The market, world and humankind needs and thrives on innovation. It is the evolution of our tools and interactions. It […]
Comedians who used to do impressions of politicians and celebrities would be the first to say, “imitation is the sincerest form of flattery.” They said it so they wouldn’t be assassinated by the CIA or beaten just short of death Frank Sinatra’s boys. Maybe it works for entertainment but does it work in business? Too […]
When I speak to students about business, I always make sure to point out that they just can’t sit by the phone and wait for the calls from prospective clients to pour in. This is when their eyes glaze over. The worst argument I ever heard from a student in response to my talk on […]