Working the Right Way with the Right Web Designer
Dealing with creatives is not as easy as it sounds. The difference in those who think with the rights side of their brain (the “creative side”) as opposed to the…
Is Your Website Retina Display Ready?
You’ve probably heard the term “Retina Display” here or there, but what does it mean to you? Are you aware that this will affect your website and you’ll have to…
The “3 Question Limit.” Why You Have to Master it
Have you noticed when you ask someone three questions in a row, their eyes glaze over and they stop paying attention? It’s a psychological defense mechanism to keep our privacy…
How Building Your Website SHOULD Progress
One of the most frightening processes for any business, especial a small to mid-sized business, is when it’s time to build a website. There are few resources that speak in…
Is Your Web Site Complete for Customers?
Now, more than ever, your site has to keep customers within the site map and give the reader everything from information, to entertainment, to engagement and loyalty. It’s more of…
Lessons That Help You Build a Successful Web Site
When it comes to web design, development and audience targeting, where do you start and where do you let go? Where does your trust in the professionals you hire to…
Does Your Web Site Have Intelligent Human Interactions?
Is your site humanized? Is it warm, welcoming, a fun and helpful user experience? Are search and feedback mechanisms built in and easy to use or is the entire site…
A/B Testing for Web Sites: The Easy Method for Optimizing Your Web Site Traffic and Impact
While working for an iconic magazine, owned by a large corporation, it was announced by some upper level executive that she had a plan to “help” the magazine regain the…
Conventional Web Development Vs Content Management Systems
Creating user friendly and informative web pages is perhaps the most important aspect of being a successful webmaster and online business owner. After all, visitors come to your website for…
How Specialities Can Hinder the Overall Effective of an SEM Campaign
Several marketing companies are internally divided by specialties. In today’s web-based world, many are segmented by fields such as web development, design, research and copy writing for example. This holds…