Business owners strive to reach a balance between a costly, high-end website, and one that is free, but that may not depict the level of professionalism desired. The result is that companies fit into one of these two categories in most cases:
Millions of Americans watched in eager anticipation as late last year, the federal health insurance marketplace’s website HealthCare.gov came online. As the centerpiece of President Obama’s plan to overhaul the healthcare system in America, the marketplace was supposed to allow for those millions of citizens who are either uninsured or underinsured to quickly and conveniently […]
Healthcare.gov, the website designed to help consumers compare and purchase health insurance as a part of President Obama’s Affordable Care Act, officially launched on October 1, 2013. The site was immediately plagued by serious problems that made it difficult for many users to navigate. In the months that followed, the Obama administration fought hard to […]
It is no secret that the power of the internet has made it easier than ever to get your voice heard or your business started. WordPress has understood this very well which is probably why it is one of the most popular blogging and website hosts out there. Its flexibility and easy-to-use building tools make […]
You may not be old enough to remember the trend of animated glitter type and prancing glitter unicorn gifs but they were there and they were way too popular. Much in the same way disco shamed a generation, the glitter years are a frightening memory. Certainly there have been other trends, or fads, if you […]
So, you hired a web designer and it was a disaster! It might be something you did or didn’t do but it might be the fault of the designer. While there are art schools and those who are incredibly self-taught, there are many who were spat through a for-profit school or online course, possibly even […]
Web design is essential to every business. There are some incredible web designers out there. both as freelancers and members of design studios, they create wondrous sites out of little pixels. The process can be easy and transparent or torturous and a huge failure. Unfortunately, there are reasons why both designer and client bump heads sometimes. […]
We’re not ones to say,”I told you so” but we did talk about content theft in November of 2013 and apparently, according to an article that just appeared, 85% of web content images are illegal and those who stole them are responsible for a felony amount of money that will destroy their life. We won’t […]
Whether it happens in a corporate conference room or in a startup client’s office, at some point in your career, whether it’s as a designer, social media manager or marketing expert, someone is going to ignore your suggestions and ideas and say, “here’s a site I like. I want one designed just like this!” Your bruised […]
Everybody says economic times are tough… unless they say things are improving. The increase in startups show that business via the internet is booming, yet many of these startups fail in one big area: budgeting for the design and branding they need to establish their company “public face.” The answer for these startups is easy: […]
If you’re a fan of the show Mad Men or have seen the opening, then you’ve seen a motion graphic. Motion graphics were all the rage in the 1960s (hence the look for the Mad Men series set in the advertising field of the 1960s) and were popular in movies, TV show openings and commercials. You’ve seen […]
Dealing with creatives is not as easy as it sounds. The difference in those who think with the rights side of their brain (the “creative side”) as opposed to the left (the “business side”), takes some training and understanding for the best results on projects. There are people who have a balance between grey matter […]