Privacy is one of those modern issues that is in fact as old as time. In our guide to How the Digital Age is Impacting Our Personal Privacy, we look at this age old problem from a new perspective. That is how our online digital personas, our personally identifying information, and our social identity are becoming a free for all. The guide looks into the entire area of online privacy and how it has affected our use of the Internet and ultimately seeped into our real world lives.
Although the concept of privacy is an age old one, digital privacy is a something that is new to the Internet age. How the Digital Age is Impacting Our Personal Privacy looks at ways in which privacy and privacy rights have, and are, developing in a social and legal manner.
Our privacy guide opens with a view of what privacy was, and what it is now. This sets the scene allowing us to develop a mind map of the types of considerations that need to be made when we use digital privacy in a practical way. One of the practicalities of online privacy impacts marketing – the legal requirements of ensuring privacy of collected information being a major issue in an age of increasing threats to our personal data from cybercrime. The concepts of “Opt-in” and “Opt-out” when collecting personal data, especially for storage and marketing reasons, is explored in the guide. This fits in with the subsequent sections looking at the various laws around privacy in certain parts of the world; for example, Europe and the USA, and the sharing of data between geographic jurisdictions.
The guide outlines some of the world’s most infamous privacy violations, to show real world stories of where privacy protection went wrong, in the spirit of learning by example: Violations from companies such as Uber, Verizon, and Facebook.
The guide then uses all of this knowledge to show you how to enhance the privacy of your customers and visitors when designing websites and mobile apps.
It is a comprehensive guide to where we are today in terms of online privacy and digital privacy health. It is a guide that uses real world examples of laws, user expectations, and research, alongside cases where privacy went wrong to show you how to do it right. The final chapter giving practical advice on creating user-centric privacy enhanced user experiences for your web and mobile app users.
What to Expect Inside the Guide:
- An overview of the current best practices for online privacy
- A look at various laws that impact how you implement privacy solutions and protect user data
- Where big companies make mistakes in the area of user privacy and what it has cost them
- How to apply the current ideas and concepts in best practice for online privacy in your web app and mobile app design, and user experience design
Check it out, we’d love to know your thoughts.