Brand value – everyone wants it, however, only few are able to achieve it. The subject of “brand value” holds a significant position amongst marketers, executives, and entrepreneurs. Let’s discuss what makes a brand unique, and how it is evaluated.
After much anticipation, Google Domains is finally available for public use. The tech giant entered the domain name registrar market back in June 2014, but until now, the service has only been offered to a select group of testers. While still in the beta state, Google Domains is only available for users who are based […]
On August 6, 2014, a post on Google’s Online Security Blog announced that the tech juggernaut had recently been experimenting with its search engine ranking algorithms. Google admitted to running tests that factored a site’s level of security into its formulas, giving a slight preference to encrypted results. While strong HTTPS encryption is commonly used […]
The April 2014 uncovering of Heartbleed marked the discovery of one of the most serious zero-day vulnerabilities found in Internet history. Before the general public was made aware of the Heartbleed bug, the risks had been analyzed, and fixes were released the same day of the announcement. A team of engineers at Google decided to […]
The mass migration of data online has created a virtual data pool with a nearly infinite amount of user information. What’s even more impressive is that this pool grows every day as millions of people the world over log onto the Internet to conduct all manner of business. Search engines compile the massive amounts of […]
Google is the unrivaled leader in all things tech-related, from mobile apps to document storage and everything in between. Based on the company’s technological acumen, it stands to reason that Google would forge the way when it comes to quantum computing.
You just can’t knock Google! Yes, there are complaints about Google Panda but Google changed the world and will continue to do so. That’s what confuses so many that Google+ lagged for so long behind Facebook and even LinkedIn. Well, thanks to these tools, Google+ has become the most powerful social media and digital communications […]
Robots are going to take our jobs! No, scratch that: Robots are going to take over the world! For decades people have been terrified of the coming robot invasion, foretelling human extinction by vilifying robot-kind and all robot advancements. This is ridiculous, fanciful, just plain nonsense. We should LOVE robots: the robot age should be […]
It’s almost 2014. We are finishing our holiday shopping, planning New Year’s events and getting ready to feast on all the good food of the season. I’m no Isaac Asimov–his predictions for 2014 were remarkably accurate and his writing was incredible–but I’ve got a few predictions of my own for 2014 and beyond. Some trends to […]
You may have heard the news that Google is implementing new keyword data that affects SEO. If you’re confused, you’re in good company. Most marketers are panicking at the news, but not truly understanding how it works, and for good reason — it is confusing, but not as dangerous as people are fearing.
Google announced its plans to vanquish death and, oddly enough, not too many people were surprised. The company who has mastered the search algorithm, addressed Internet security and tackled world-wide connectivity seems unlimited in its potential. Google’s new, lofty goal was not just taken seriously but heralded by Time magazine who both lauded and mocked the […]
The web evolves almost daily, with new tips and tricks… and rules for SEO, as well as new social media platforms. There was a time that MySpace was the must-be-on platform, and Twitter confused people who wondered how anyone could communicate anything in 140 characters, or less. With new platforms that are image and video-centric, […]