Written Content is Still the King of Marketing
Writing is a great way to get noticed as an expert in your field and build trust. You don’t need to be Hemingway. A simple, conversational writing style works great…
Working the Right Way with the Right Web Designer
Dealing with creatives is not as easy as it sounds. The difference in those who think with the rights side of their brain (the “creative side”) as opposed to the…
Into 2014: The Social Media You Really Need
I caught a disease from social media and I don’t know if it’s “tweetable” by modern medicine. I am fully vested in all the important social sites; LinkedIn for business,…
Into 2014: Gaining New Clients for Your Business
Chances are, one of your new year’s resolutions was to increase your business. Stopping something, like smoking, or drinking are hard enough… and who would want to stop? But I…
iTech Review: Learn Augmented Reality, NFC and QR Codes Before 2015!
If you feel like 2013 flew by, then you would be right as it seems our existence is tied closely, symbiotically, actually, with our personal technological devices. Our computers, cameras,…
It’s almost 2014. We are finishing our holiday shopping, planning New Year’s events and getting ready to feast on all the good food of the season. I’m no Isaac Asimov–his…
How Building Your Website SHOULD Progress
One of the most frightening processes for any business, especial a small to mid-sized business, is when it’s time to build a website. There are few resources that speak in…
When It’s Time for Your Brand to Stand Up or Shut Up
Your brand is your personality. It’s how others see your company as a person — someone with whom a consumer can identify, and think of as a friend. As with…
Marketing WOW! Do.com Has the BEST Commercials… and App!
There have long been office sharing apps, usually tying user’s calendars together, or allowing editing of documents by multiple users from remote locations, but there’s something new that really creates…
Comments Section: Land of Constructive Public Discourse Or Playground of Trolls?
Whether creating a website or starting a blog, one of the important decisions to make is whether or not to include a comments section. The Internet, that glorious land of…
The Next Evolution in Social Media Marketing
The web evolves almost daily, with new tips and tricks… and rules for SEO, as well as new social media platforms. There was a time that MySpace was the must-be-on…
Converting Visitors Into Customers
In the olden days, about twenty-plus one or two years ago, to be exact, marketing involved several factors in converting the mildly interested into the valued customer. Naturally, it included…