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3 Steps to a Successful eCommerce Site

As eCommerce continues to expand around the global, ordinary people everywhere are trying to find their gold nugget in the internet gold rush. Some domain names are currently worth more than prime time real estate, and in today’s digital age, web sites are the cyber alternative for real estate properties. If you want to be successful it eCommerce, the first step is choosing the right domain name. However, the domain name has to pertain to the topic of your chosen niche, which makes the crux of the first step niche selection. The second step is finding the right web hosting plan, as your hosting account will directly determine the capabilities and functionality of your web site. The third and final step is using the right tools and resources to build and market the site. All of these steps and more are elaborated on in the following paragraphs.

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{Note: If you already know what niche your site is going to be in, skip to step 2.}

Step 1 – Niche Selection

This is an extremely intricate topic, considering all of the factors that must be considered when selecting the right niche. Sadly, most of the valuable niches are undiscovered, which means it will take some creativity if you want to find a true golden nugget. However, there are a lot of tools available that will help you find the most popular keywords that have the lowest amount of competing web sites in the search engines. Thus, the majority of your focus during niche selection should be aimed towards keyword research. If you want to be successful quickly with your eCommerce web site then you will need to stay away from heavily saturated niches and do some real brainstorming to find the perfect niche.

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Step 2 – Find the Right Web Hosting Plan

The web server that you lease from your hosting provider will play an integral role in the continuity and reliability of your eCommerce site. If you want your site to perform like a professional online store, then you’ll need access to comprehensive server resources and the necessary tools and resources. eCommerce web hosting is specifically designed to aid webmasters of all skill levels in the construction and promotion of online storefronts. eCommerce hosting includes store building utilities, product catalog managers, payment processing functionality, integrated shopping carts, and free advertising credits for Google, Facebook, Yahoo and Bing. If you need an all-inclusive package for your upcoming eCommerce project then you should strongly consider an eCommerce hosting plan from a reputable hosting provider.

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Step 3 – Building and Promoting the Site

Building the site is perhaps the most difficult aspect of creating a prosperous online business for the novice webmaster. Fortunately, it’s not nearly as difficult as it was in previous years, when everything had to be built manually. eCommerce hosting plans provide robust site building tools that let you design your own site using pre-made templates that can be adjusted according to your own preferences. eCommerce hosting plans also give you the tools and resources needed to begin advertising immediately using free advertising credit, and some hosting providers even offer SEO assistance for an additional fee.

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